Specialty coffee producer Fredy Diaz is a fourth-generation coffee producer and has been learning about coffee management and production since 14 years of age, accompanying his father and growing his love of coffee through that induction - from planting to harvest. Finca La Cruz is named for the concrete cross built back in 1961 at the highest point of the farm. It is a place where the people of Ojojona used to gather on May 3rd to celebrate Día de la Cruz - a deeply rooted tradition
in Honduras. Fredy plans to build another solar dryer on his farm to increase capacity for processing more natural coffees in future harvests, and acquire more fermentation tanks to support his exploration of fermentation in his processing (his words: “I love to experiment”). He is looking to expand his planted varieties to include geisha, paraneima and Ethiopian varietals.

Rony Gamez and the Café Raga team connected Project Origin with Fredy, but also provide technical support, access to a seedling bank, and ongoing guidance to producers of Honduras. Café Raga also supports producers on the cupping table, too, allowing Fredy to be present to hear and discuss feedback of his lots. It really is a wholesome and proactive community setting, encouraging the best and guiding through knowledge to result in the cup profiles we experience today, and tomorrow.